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By Tom Murphy and Maximillien de Lafayette |

Photo: A creation from Brazilian designer Andre Lima.
Despite the doe-eyed models, miles of muslin and yards of silk, the common man managed to catch and keep the spotlight at Brazil's biggest designer event, Sao Paulo Fashion Week. The watchwords at this year's event, were sales and jobs. An entire floor of the Sao Paulo Biennal Pavilion was transformed into a fashion salon, a polite word for a beehive of functional conference rooms where sales personnel for three dozen designers pushed this year's autumn and winter lines on big-buck buyers. "This is fashion real people can wear," said Fause Haten of his masculine line, a juxtaposition of cowboy boots, blue blazers and torn jeans. To underline this year's minimalism, Haten had his 28 male models parade a new line of boxer shorts as his show's grand finale. The last 12 months have been a veritable "year of the common man" in Brazil, under tutelage of the country's first working class president, former drill-press operator and labour union boss Luiz Inacio Lula da Silva. Vanessa Sette, helping to sell Huis Clos Fashion, said business hasn't been quite as lively as expected. "But this is only the first year for this approach. It's not just the coming of age for Brazilian fashion, it's the coming of age for the Brazilian textile industry. Think of the jobs!" she said. In fact, the industry already employs some 1.5 million people in over 30,000 individual companies in Brazil, making Brazilian textiles the leader in Latin America. The industry is looking to create thousands of new jobs this year. While Haten trumpeted the common man, Jefferson Kulig's line focused on the common woman seemingly at home with both needle-and-thread and modern textile machinery. Kulig's bikinis came with sheets of piled up fabric samples, as if the models were making factory deliveries. Black and white threads sprouted from his casual wear for a semifinished, industrial look.
"This
was also a coming of age for Sao Paulo, which celebrates its 450th birthday
this year," said Emanuela de Carvalho, a fashion consultant for buyers.
"From what I've seen, Brazilian designers have finally sloughed off their
European models. They're more free, more Brazilian." That means a fashion
show that can be fun. This year's event brought supermodels Gisele Bundchen
- in simple prints and lace, mock leather and an afro wig - and Naomi
Campbell, in a signature bikini for the Rosa Cha line. Renato Loureiro
decided to show off his line of riding gear by placing two of his models
atop white horses. Other shows featured live dogs and snakes. There was
plenty to do for the 100 janitors and 350 security guards. Would-be models
also found work. Local celebrities paid them the equivalent of $US10 per
show to act as front-row seat-warmers. As soon as the show began, the
teenage models in blue T-shirts would pop out of their seats, giving way to
TV stars, politicians, socialites and business tycoons. At one show, art
imitated life when a group of TV actors shot a fashion show scene for a
Brazilian soap opera entitled Celebrity. AP
Fashions on show at Sao Paulo's Fashion Week






Couture High Art
Stalks the Catwalk
Art critic
Richard Domet's jaw drops at the latest couture shows in Paris.
On
Thursday night I saw something that made even this jaded art critic sit up
and pay attention - Jean Paul Gaultier's couture show in Paris. As I sat
there in my sober grey suit, a parade of beautiful Amazons passed by in
their vertiginously high heels and towering piles of braided, coiled or
frizzy hair. If the mannequins were not quite topless, they were dead sexy
in gauzy silk jerseys with plunging necklines and skin-tight silk trousers.
One Moroccan caftan slipped off a slim shoulder to reveal an evening gown as
transparent as the flimsiest negligee. Under silk kimonos and monks' cowls
were bodices, bustiers and laced leather corsets. On and on came the visual
surprises, jokes and shocks. Even the bride who ended the show wore
Samurai-inspired body armour. As each new apparition stepped forward, the
intensity of the colours made your eyes pop: aubergine worn over poison
green, the flounces of a black gipsy skirt embroidered with harsh yellow and
scarlet flowers, a black model wearing a neck-to-toe body stocking in
chocolate brown embroidered with white abstract patterns. Every detail was
thought out down to the last embroidered bead, sequin and python-skin glove.
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Jean-Paul
Gaultier
French designer Jean-Paul Gaultier's show at the
2004 Spring/Summer Haute Couture collections in Paris.
Photos: AFP &
Reuters

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Jean-Paul
Gaultier


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