The main promotional image for the event was revealed in a press release. Tokyo Anime Award Festival 2022, also revealing that it was performed by studio staff Kyoto Animation. The company decided to represent how anime was made in the Edo, Meiji and Taisho eras in a chaos much like that of Nichijou, completed with the entertainers wearing costumes that fit those periods.
The studios commented on the creation of this visual in the same press release, which wrote the following: «The concept of the main image we created was to express a scene about how anime could be produced in the environment of ancient Japan (Edo, Meiji, Taisho). Also, the theme is not based on the current digital production process that has become mainstream in anime studios today, but on the antiquated cell animation production. As digitization has progressed in recent years, the number of personnel with experience in cell animation production has been decreasing.».
He continued: «For example, the knowledge of knowing how to hit the cell with a spatula from the back of the cell to remove air bubbles after the painting process is no longer common. This is what the woman in the upper right corner of the main visual does. The illustration is exaggerated, distorted and simplified, but in reality, the visual has an approach based on that realism. Creating this illustration was a fun process that allowed us to feel the animation work of our predecessors, and also think ahead. We hope this main visual will add some color to Tokyo Anime Award Festival 2022.». Finally, the event will take place from March 11 to 14, 2022 in Japan.
Source: Comic Natalie
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